Park’s Jewels | Fashion Styling & Content Collaboration
A hands-on styling experience captured for real audience connection.
For this project, I partnered with Park’s Jewels, a boutique offering both clothing and accessories, to produce relatable, styled content that felt elevated but accessible. The focus was on authentic product engagement and visibility — especially for signature in-store pieces.
Project Challenge
As a newer boutique in the Raleigh area, Park’s Jewels needed help boosting brand awareness and driving product interest across platforms. The goal was to go beyond flat-lay content and offer real, styled visuals that potential customers could connect with.
What I Did
✔ Styled and personally modeled three featured dresses to highlight wearability and detail
✔ Filmed in-store content to visually walk viewers through the brand’s aesthetic
✔ Produced short-form social media video content from a third-party point of view — promoting both style and story
✔ Captured still photography of the store’s signature dress for extended content use (e-commerce, email, social)
Content Outcome
The final content helped the Park’s Jewels team:
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Highlight key pieces in a more engaging and versatile way
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Support in-store and online sell-through goals
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Visually introduce their brand to new local audiences
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Reinforce confidence in style and product quality with a hands-on stylist perspective
The partnership also helped expand visibility across platforms by showcasing real fit, real fabric, and real people — the kind of content that builds lasting trust.
Watch the Content
View this project on Instagram
Need Styling + Visibility in One Creative Package?
My content creation model brings professional styling, hands-on product placement, and authentic third-party visuals together — to elevate what you offer and how your audience sees it.